Simplified steps to implementing Fanbase.
- Appoint full-time project manager to implement project. This will take 3 months.
- Directory – populate via CSV. This is carried out by ID.
- Design of the elements of “Fanbase” system; loyalty card, email offer, interface for directory members, directory users. See list of Fanbase items.
- Sales packages need to be created
- Sales team needs to be trained.
- Microsites for each directory listed need to be created via the customer service person (CSR) or the directory member.
- Offers and terms then loaded by the member or CSR.
- Fanbase system then goes live.
List of Fanbase Items
Stationery
- Letterheads
- Envelopes
- Email signature
- Email template
- Stickers
- Mail-out labels
- Loyalty card
- Retail store card
Online
- Newsletter
- Fanbase newsletter
- House adverts – to promote
- New website
- Loyalty card
- Sizes
- Loyalty card sign up tile
- Loyalty card sales tile – placed in content
- Loyalty card image for website
- Retail store owners click here tile
- Retail store owners card fanbase program placed in content
- Retail store card image for website
- Promotional tiles, skyscraper and tiles
Please note that Fanbase requires a high degree of customisation for each client. This has to be done in collaboration with ID Digital Media.
